Alessandro worked on this animation showing the new Moleskine Monogram and its possibilities. The narrative and linear in one way short story contains the values of the brand: travel, adventure, sharing, notes, discover, surprise, and an eye of attention to the new brand position on the internet and its digital partners. This travel story contains Moleskine’s new image and values as well as history from the past to the future.
The video is a blend of digital 2D and some simple 3D. The entire video has been hand painted frame by frame on a dedicated software.